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Whether it’s technology…business…global politics…new media…arts and culture…the environment…or the best new products, WIRED is there, on the front lines of the 21st Century. WIRED makes sense of a world in constant transformation. We tell an ongoing adventure story the invention of the future. The WIRED conversation illuminates how technology is changing every aspect of our lives from culture to business, science to design. The breakthroughs and innovations that we cover lead to new ways of thinking, new connections, and new industries. We introduce you to the people, companies, and ideas that matter.